Thank you for celebrating #WorldMilkDay! You can host a campaign (such as a TikTok challenge, Twitter chat, photo contest, videos from a dairy farm, recipe contest, boomerang videos, Snapchat filters, Facebook/Instagram live, influencer campaigns, or song contests) or just join the conversation on social media using #WorldMilkDay & #EnjoyDairy.
Any activity counts as a campaign, just make sure to register so that you are included in the celebrations.
World Milk Day Campaigns
- June 2024
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From June 01, 2024 00:00 until June 30, 2024 23:00Location: Johannesburg, South AfricaThemes: Livelihoods, Nutrition
The Consumer Education Project of Milk SA will run an online media awareness campaigns nationwide in South Africa for the month of June.
During the planned social media campaign for SA youth (15-25), we encourage our followers to share the goodness of dairy with friends family and loved ones no matter the occasion. The campaign runs across our @DairyGivesYouGo social media channels and will make use of several youth influencers to showcase how the #EnjoyDAIRY and #ShareDAIRY with their loved ones. The campaign has a goal to reach 5 million!
- May 2024
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From May 27, 2024 00:00 until June 01, 2024 00:00Location: St. Thomas Parish, Jamaica
World Milk Day marks its 13th year of commemoration, and the Jamaica Dairy Development Board organizes a celebratory event on May 30, 2024 marking this milestone. World Milk Day Jamaica 2024 will celebrate the vital role that dairy production plays in providing quality nutrition to nourish the world. In this regard, we are highlighting the dairy farmers of St. Thomas, renowned to be the home of the island's largest population of dairy farmers, and its largest dairy farm. Their significant contribution to national dairy production deserves special recognition and will be celebrated accordingly.
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From May 24, 2024 00:00 until June 01, 2024 11:30Location: PhilipinesThemes: Livelihoods, NutritionDavid & Golyat, a local data-driven strategic consulting and communication company, is set to encourage local influencers and other social media personalities to come up with posts introducing and building awareness for World Milk Da, as well as promoting various dairy programs and activities both globally and locally.
More importantly, our local campaign will revolve around the hashtag #GatasGoals, inviting people to share why they enjoy drinking milk and consuming dairy milk products for nutrition, health benefits, overall wellness and wellbeing, supporting the local dairy industry, and more. -
From May 23, 2024 00:00 until June 10, 2024 00:00Location: Ikeja, Lagos, Nigeria
This year's worldwide celebration of world milk is themed 'EnjoyDairy' and focuses on the vital role dairy plays in nourishing the world. As with every other dairy brand, Bord Bia (Irish Food Board) in conjunction with Kerrygold Milk (Ornua) are looking to celebrate World milk Day in Nigeria with a Kerrygold Milk Party themed 'Everything Milk.' The campaign will begin with digital teasers and giveaways of Kerrygold milk products to members of the public, so everyone is truly part of the celebration, campaign will conclude with an exciting 2 day consumer activation at the Ikeja City Mall Lagos. It will be an amazing two days of milk themed recipes and games, all while consumers enjoy the rich quality of Irish Dairy courtesy Kerrygold Milk.
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From May 07, 2024 00:00 until May 30, 2024 18:00Location: Wisma TDC, Kajang, Selangor, Malaysia
TDC Holdings Sdn Bhd is one of the few Muslim Multi-Level Marketing (MLM) companies in Malaysia. Since its establishment in the year 2016, we are one of the unique MLM companies that successfully combine the beauty of MLM and wholesales concept into the company marketing. Our health products that are milk based are C2Joy and Colever.
Our focus is to boost the World Milk Day celebration with several activities. We are organizing a short video contest and health talk to provide exposure and motivation to people about health and the benefits of drinking milk. For the Video Contest, we are encouraging people to share about the best milk, health & nutrition, and how C2Joy and Colever products help in their economic development and daily life.
Most importantly, our campaign will revolve with theme ‘Milk that Change Your Life’. Besides, we are also inviting speaker from hospital and university to share awareness about health and nutrition relating to the milk consumption.
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From May 06, 2024 00:00 until June 30, 2024 10:08Location: Melbourne, AustraliaOur local campaign is called “Powered by Milk”. Powered by Milk helps highlight how milk powers local dairy communities, keeps the economy thriving, and powers healthy bodies at any age. We want to highlight milk as the Aussie powerhouse, showcasing its benefits from inside Aussie homes through to the wider communities.
Campaign Results
924.4 Million
Social media impressions for the #WorldMilkDay Campaign in 2024
